We have always been whisked away by the beauty of this hidden gem in the rural hub of Eltham, just a short trip from the Melbourne CBD. A gorgeous stockist of ours for many years now, The Little Things in Life are also celebrating their 20 th anniversary!
Established in 1999 with a theme for meaningful gifts and decorations for a beautiful life, mother and daughter team Nicole and Lauren took over the business in 2017. The store is now strongly influenced by their passion for the little things and love for inspired gifts for the home, body and soul.
Nicole & Lauren carefully select each item in store to create an enticing and exciting shopping experience. The treasures in the store include artisan local made Melbourne products along with exotic items from India, Turkey and Israel including jewellery, loungewear, home décor, body care and furniture. Their aim is to source ethically made, natural, environmentally and animal friendly products where possible. “This is why Urban Rituelle products fit so beautifully with our store philosophy as a staple, customer favourite,” says Lauren.
Our girl Jasmin got in touch with Nicole & Lauren to discuss 20-year celebrations, their dreamy store space and to get their tips on their best self-care rituals.
Q: You have a beautiful store with some incredible displays! What are your styling tips for creating a beautiful display, whether that be in-store or at home?
Nicole & Lauren: We love to use texture in our styling. You can make statement using different textures and adapt to the seasons by layering natural fabrics and textures.
At home I love to incorporate special pieces that have either been gifted to me or I have collected on my travels. Memories last forever.
Q: You source a large variety of ethically made, natural & cruelty free products from Australia & across the globe. Where did your passion for ethical and natural products stem from?
Nicole & Lauren: We are influenced by many factors. The environment we live each day is a beautiful suburb that still maintains its rural aspect. We enjoy being able to see and hear wildlife on a daily basis and enjoy the beautiful colours of the Australian bush in our back yard. Mother nature’s beauty is very grounding.
We also have a long family history of running small businesses. I am passionate about supporting Australian made and am inspired when I see other small business create products that respect our environment, that become either rituals in our daily life like skincare and handmade perfumes to pieces for your home that you can treasure and pass down to future generations.
Q: What mantra does your team live by to keep you motivated?
Nicole & Lauren: Always do better than yesterday.
Q: What self-care rituals do you swear by to relax and unwind when you’re not at the store?
Nicole & Lauren: Create a sanctuary to indulge in “me time” at least once a week. I indulge in a face mask, pot of tea & immerse myself in the scent of a favourite candle, usually Alchemy White Lotus, Geranium Leaf & Bergamot.
Q: What is your favourite Urban Rituelle product and why?
Nicole & Lauren: Hand cream from the Alchemy range, both scents are amazing. Always in my handbag.
We highly recommend checking out & following their socials for inspired gift ideas, as well as to get tips and tricks on creating a sanctuary for the senses.
Nicole and Lauren also invite you to shop online or to visit them in store to find the perfect inspired gift or create a sense of sanctuary and ambiance in your own home with a special gift for yourself.
1032 Main Road Eltham / PH: 9431 4590